Tuesday, May 4, 2010

Say Hello to Bright, Bold, Comfortable and Confident U!

Pudding Pie has a few years to go before I sit her down and talk to her about women's health issues, but I clearly remember my own mom earnestly sitting me down and attempting to open up a discussion about the beginning of menstruation and related issues. We are very close, but on that afternoon, I wanted to be anywhere else but where I was. I was an awkward teen, embarassed by the mere thought of having a period. I had so many questions, but I couldn't bring myself to address them with my mom - not even when she was offering answers!

As a teenager, I had a close friend who declined to discuss the matter at all with her own mom and instead chose to deal with the onset of her menstruation as best she could. Months went by and her mom became puzzled at the large bills she was receiving from our boarding school pharmacy. She questioned my friend and discovered that the poor girl believed that once you began your period, you had to wear bulky sanitary pads every day - forever! Imagine her relief when her mom gently informed her that this wasn't the case!

When its time for our mother/daughter chat, I want Pudding Pie to feel confident and relaxed, I want her to see our conversations about women's health issues as direct and informative rather than uncomfortable and embarassing. Most of all, I want her to feel at ease enough to ask questions, so that she never has to suffer the misconceptions that my dear friend did all those years ago!

We need to challenge the climate of secrecy and embarassment surrounding an event as mundane as monthly menstruation and, with this in mind, Kotex has launched the bold and bright U product. U by Kotex is a new line of tampons, pads and liners, with a slim, thinner design, making them easier and more comfortable to use. U is also a product line with a mission to help girls become more educated about their period, to learn how to better take care of themselves, and to refuse to go along with the norms of secrecy, embarassment surrounding menstruation.

Visit http://walmart.com/ubykotex to learn more about the U by Kotex line, get some free samples and download a fun Daily Journal iPhone or iTouch application that lets you take pictures, add play lists and geo-target your location for each entry. I clicked through the Period Know-How quiz and learned a few new facts myself. U by Kotex has also aired some very clever and funny commercials which address the myths - and realities of having your period, check out this one for a good chuckle: http://bit.ly/dsdQ0c.

I wrote this review while participating in a blog tour campaign by Mom Central on behalf of Kotex and received products necessary to facilitate my candid review. In addition, Mom Central sent me a gift card to thank me for taking the time to participate.

No comments: